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Asociación Vides Sostenible aims to consolidate itself as an active agent of change in the city, contributing knowledge and debate on issues related to ecology, sustainability and conscious consumption. The aim is for citizens to have the maximum information, regardless of their origin, age, gender, sexual orientation, religious beliefs, political ideas and social group, in order to be able to make more conscious consumption decisions, acquire sustainable habits and participate of collective activities for the environment. It aims to promote and promote change towards another model of production and a new culture of consumption more respectful with our natural environment.